Creating Content

I always love sharing the process of things we create, and photoshoots are no exception. Here are some behind the scenes from the latest blog posts Ken, Sarah, and I produced with my clients Andrea and Esther. Already excited for February’s content creation session!

Female fashion designer Calgary Alberta Canada

Our assistant for the December shoot, Sarah’s sweet girl.

Female fashion designer Calgary Alberta Canada

So sad this backdrop didn’t work out due to the extreme sunshine. I love how the colour of the leaves match the yellow in the print.

Female fashion designer Calgary Alberta Canada

Very lucky to have a supportive husband who believes in me enough to spend his time and talent creating our content.

Female fashion designer Calgary Alberta Canada

A monochromatic outtake from our shoot with Esther. Check next week’s post for the shots that made the cut.

Female fashion designer Calgary Alberta Canada

Sarah accentuating Esther’s natural beauty before her shoot last month. I love spending time with my clients and the Wears It Well series gives me a great reason to do so.

Female fashion designer Calgary Alberta Canada

Big thanks to my friend Brittany for helping pull together some looks for January’s shoot, including this menswear inspired one. Wait until you see the shoes!

Female fashion designer Calgary Alberta Canada

After many years as his sister-in-law, Andrea has finally learned to embrace Ken’s dad jokes ;)

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A Colourful Coat